When Is Atlanta Market? Dates, Seasons, and What to Know Before You Go

If you’re asking “When is Atlanta Market?”, you’re almost always talking about the major wholesale trade shows held at AmericasMart Atlanta downtown. These shows draw retailers, designers, and buyers from all over the country to shop showrooms and temporary exhibits.

Because there’s more than one “Atlanta Market” each year—and a few similar-sounding shows—it helps to break down the basics.

What Is “Atlanta Market” in Atlanta?

In everyday Atlanta conversation, “Atlanta Market” usually refers to:

• Atlanta Market (Gift & Home Market) – the big wholesale show for gifts, home décor, furnishings, and lifestyle products.
• Hosted at AmericasMart Atlanta, 240 Peachtree St NW, Atlanta, GA 30303 (near Peachtree Center in Downtown Atlanta).
• Primarily for trade-only buyers (retail stores, designers, and other industry professionals), not a casual public shopping event.

There are also related markets at the same complex:

• Atlanta Apparel Market – focused on clothing, accessories, and fashion.
• Atlanta Fall and Spring Cash & Carry – smaller, more buying-focused events.
• Sample sales and select showroom events – sometimes open to the public, usually around or after major markets.

Understanding which event you mean will help you figure out which dates matter for you.

Main Atlanta Market Seasons and Typical Timing

Atlanta Market follows a fairly consistent seasonal pattern each year, although exact dates change.

1. Winter Atlanta Market

• When: Typically January
• What to expect:
  • One of the largest markets of the year
  • New year product launches, seasonal and holiday lines, gifts, décor, home furnishings
  • Heavy buyer traffic; hotel demand is usually high in Downtown and Midtown

2. Summer Atlanta Market

• When: Typically July
• What to expect:
  • Another major market comparable to the winter edition
  • Holiday and Q4 retail buys for retailers, as well as next-season home and gift trends
  • Busy time in downtown Atlanta with lots of visitors

3. Other Related Markets at AmericasMart

Alongside the main January and July shows, there are smaller but important events:

• Atlanta Apparel Markets

  • Take place several times per year (commonly in spring and fall, plus other apparel-focused editions).
  • Centered on fashion, accessories, and boutique clothing.

• Cash & Carry Markets

  • Often scheduled in late fall or pre-holiday timeframes.
  • Focus on immediate-delivery merchandise—buyers can usually pay and carry out goods on the spot.

Because these are trade events, the dates matter most to:

• Local Atlanta retailers
• Visiting buyers
• Designers and other industry professionals planning a trip into the city

At-a-Glance: How Atlanta Market Typically Falls During the Year

While you always need to confirm the current year’s schedule, this quick reference shows how the markets generally line up:

Is Atlanta Market Open to the Public?

This is the key point for most Atlanta residents and visitors.

Trade-Only vs. Public Shopping

• Atlanta Market (January & July):

  • Trade-only. You generally need business credentials (such as a resale certificate, business license, or similar proof that you’re a retailer or design professional).
  • Not set up like a regular consumer expo or festival.

• Atlanta Apparel & Cash & Carry:

  • Also primarily for registered buyers and industry professionals.
  • Some specific sample sales or special showroom events may occasionally be advertised as open to the public, but that’s the exception, not the rule.

If You’re a Regular Shopper in Atlanta

If you’re just looking to shop for yourself:

• You won’t typically attend Atlanta Market directly.
• Instead, you’ll see new products from Atlanta Market later in local stores and boutiques throughout the metro area.
• Many Atlanta-area retailers—especially in neighborhoods like Virginia-Highland, Inman Park, Buckhead, West Midtown, Decatur, and Roswell—stock lines they discover at these markets.

How to Find the Exact Dates for the Next Atlanta Market

Because the precise dates change yearly, the most reliable way to know “When is Atlanta Market this year?” is to check directly with AmericasMart Atlanta.

Key Contact Details

AmericasMart Atlanta

• Address: 240 Peachtree St NW, Atlanta, GA 30303
• Location context: In the heart of Downtown Atlanta, connected by skybridges between multiple buildings and close to Peachtree Center MARTA Station.
• Typical office / information channels:
  • Main phone line (commonly listed on their official directory)
  • Event and market services desks during show periods
  • On-site signage and info desks throughout the complex

Because phone numbers and extensions can occasionally change, most people:

1. Check the official events calendar for current-year dates.
2. Call the main AmericasMart information line if they need help with registration or specific event access questions.

Planning Your Visit to Atlanta Market as a Buyer

If you are attending as a qualified buyer or designer, the timing of Atlanta Market affects your travel and schedule.

Registration and Credentials

You will usually be asked for:

• Business identification (such as a business license or state tax/resale certificate)
• Photo ID
• Sometimes invoices or business cards to show that you operate a retail or design business

Approval is normally required before you can access showrooms and temporary exhibits during the market dates.

Travel Timing Within Atlanta

Because Winter and Summer Atlanta Markets are large events:

• Book hotels early. Downtown, Midtown, and nearby Buckhead properties may fill up quickly around market dates.
• Consider MARTA.
  • Peachtree Center Station (on the Red/Gold lines) is walking distance to AmericasMart.
  • Using transit can help you avoid parking congestion in the central business district.
• Plan around traffic.
  • Expect increased activity on Interstate 75/85 Connector, especially near downtown exits.
  • Allow extra time if you’re driving in from suburbs like Marietta, Alpharetta, or Stone Mountain.

Daily Schedule During Market

Each market lists showroom hours and temporary exhibit hours for each day. Often:

• Opening is morning (around business hours)
• Closing is late afternoon or early evening

It’s common for buyers to:

• Focus on appointments with showrooms during the earlier days of market
• Use later days for walk-throughs, reviewing notes, and placing final orders

If You’re an Atlanta Local Curious About the Buzz

Even if you’re not in the trade, Atlanta Market still affects everyday life in the city, especially downtown.

What You Might Notice

• More foot traffic around Peachtree Street NW, John Portman Blvd, and the Peachtree Center/CNN Center area.
• Busier restaurants near AmericasMart, like those along Peachtree Center Avenue, Luckie Street, and Marietta Street.
• Heavier rideshare activity (Lyft, Uber, taxis) picking up and dropping off near hotel lobbies and AmericasMart entrances.

Shopping the Results of Atlanta Market

If you love discovering new products:

• Watch for fresh inventory and seasonal lines to appear in:
  • Neighborhood boutiques
  • Home décor stores in Westside/West Midtown, Buckhead, and along the BeltLine
  • Gift shops inside museums, attractions, and hotels across the city and suburbs
• Some Atlanta shops highlight that they buy at Atlanta Market, which can be a good sign they’re tuned into current trends.

Quick Summary: When Is Atlanta Market, in Practical Terms?

For someone in or visiting Atlanta:

• Atlanta Market (Gift & Home) happens twice a year, usually:
  • January (Winter)
  • July (Summer)
• Additional markets (Atlanta Apparel, Cash & Carry, and other trade shows) run throughout the year at AmericasMart Atlanta.
• Exact dates change yearly. To know the specific days for this year or next, check current schedules or contact AmericasMart Atlanta, 240 Peachtree St NW, Atlanta, GA 30303.
• Most events are trade-only, so general shoppers typically don’t attend but benefit later when new products show up in Atlanta-area stores.

If your goal is to attend as a buyer, start by confirming:

1. The exact dates for the specific market you’re targeting (Winter, Summer, Apparel, or Cash & Carry), and
2. That you have the required business credentials ready before you head downtown.