Atlanta Braves Symbol: What It Means and How You See It Around Atlanta

If you live in Atlanta or you’re visiting for a game, you see the Atlanta Braves symbol everywhere—on hats, jerseys, murals, and car decals from Midtown to Marietta. But what does the Braves symbol actually represent, and how does it fit into Atlanta’s identity today?

This guide walks through the history, meaning, and local presence of the Atlanta Braves symbols, with a focus on how you’ll encounter them in and around Atlanta.

The Core Atlanta Braves Symbols

When people say “Atlanta Braves symbol,” they’re usually talking about one of three visuals:

• The script “A” logo
• The Braves script with the tomahawk
• Alternate marks and wordmarks used on uniforms and branding

Here’s a quick overview:

Each symbol ties into Atlanta in a slightly different way.

The Script “A”: Atlanta’s Most Recognizable Sports Symbol

The red script “A” is the most visible Atlanta Braves symbol around the city. Even if someone isn’t a hardcore baseball fan, they usually recognize this logo.

What the “A” Represents

• Atlanta: The letter itself is a direct reference to the city.
• Tradition: The style of the “A” connects to classic baseball aesthetics.
• Local pride: Around Atlanta, the “A” shows up in contexts that go beyond baseball—music, fashion, and street art often incorporate it.

You’ll see the script “A” in neighborhoods across the metro area, especially:

• Downtown & Midtown – on hats, murals, and event signage
• The Battery Atlanta – on almost every piece of team merchandise
• College campuses like Georgia State and local high schools, where students wear Braves caps as everyday gear

For many Atlanta residents, the “A” serves as a symbol of the city itself, not just the team.

The Braves Script and Tomahawk: Tradition and Modern Debate

The “Braves” script with the tomahawk underneath is a core part of the team’s brand. You’ll see this logo:

• Across the front of home jerseys
• On signage inside Truist Park
• On official merchandise in and around Atlanta

How It’s Used Locally

In Atlanta, this symbol appears:

• On storefront displays near Truist Park and throughout Cobb County
• On billboards and banners promoting homestands and postseason runs
• In team graphics on local TV and digital screens

Cultural Sensitivity and Evolving Perspectives

The tomahawk imagery and associated traditions (like the “tomahawk chop”) have been the subject of ongoing discussion and criticism, especially from Native American advocates and community voices who view the imagery as insensitive or stereotypical.

Around Atlanta, you may notice:

• Fans and residents with differing opinions—some see the tomahawk as long-standing team identity, others view it as something that should be reconsidered.
• Evolving practices at the ballpark and in media presentation, as sports organizations weigh tradition against modern expectations around representation and respect.

If you’re visiting Atlanta for a game, you’ll likely encounter this symbol frequently, so being aware of the broader conversation around it can help you understand local and national context.

Where to See the Braves Symbol in Atlanta

1. Truist Park and The Battery Atlanta

The epicenter of the Braves symbol is:

Truist Park
755 Battery Ave SE
Atlanta, GA 30339 (Cobb County mailing area)

Connected to the ballpark is The Battery Atlanta, a mixed-use development with:

• Team stores packed with hats, jerseys, and memorabilia featuring the script “A” and tomahawk logos
• Murals and installations where the Braves symbols are incorporated into large-scale art
• Game-day signage, banners, and digital boards using official logo sets

If you want to see how the symbol functions in modern Atlanta culture, a walk around The Battery on a game day is one of the clearest examples.

2. Official Braves Retail Locations

The primary official team store at the ballpark is typically open beyond just game days, offering:

• Authentic and replica caps with the script “A”
• Jerseys featuring the Braves script and tomahawk
• Branded ATL-themed gear, mixing team identity with city pride

Visitors and residents often use this as a starting point when they want official representations of the Braves symbol.

3. Around the City: Murals, Apparel, and Local Businesses

You’ll often find the Braves symbol woven into Atlanta’s broader visual identity:

• Murals and street art in neighborhoods like Downtown, Old Fourth Ward, and West Midtown, where artists reference the “A” to celebrate local culture
• Local apparel shops that legally license or design city-inspired gear using Braves-like themes or colors (without necessarily using protected logos)
• Bars and restaurants that cater to game-day crowds, decorating with Braves imagery and color schemes

For a fan or a visitor, this creates a feeling that the Braves symbol belongs to the whole city, not just the ballpark.

How the Braves Symbol Appears on Uniforms

If you’re trying to understand the symbol while watching a game—in person or on TV—here’s how it shows up on the actual uniforms.

Home and Road Jerseys

Common features include:

• Home jersey:
  • White base
  • “Braves” in script across the chest
  • The tomahawk under the wordmark
• Road jersey:
  • Often gray base
  • “Atlanta” in script or block font
  • Team colors and trim reflecting the same branding

Caps and the Script “A”

Most game caps feature:

• A dark navy blue crown
• A red script “A” on the front
• A red brim on certain designs

These caps are the most familiar item you’ll see all over Atlanta—from MARTA trains to neighborhood parks.

Using the Braves Symbol: What Locals Should Know

If you’re an Atlanta resident who wants to create something that references the Braves symbol—like shirts for a neighborhood watch party or a local fundraiser—there are a few practical considerations.

Trademark and Licensing Basics

The Atlanta Braves logos and symbols (including the script “A” and tomahawk designs) are trademarked intellectual property. In Atlanta, that means:

• Personal use (like decorating your own room or making a one-off item for yourself) is usually distinct from commercial use.
• Commercial use (selling shirts, hats, posters, or digital products featuring the official symbol) generally requires:
  • Permission from the team or its licensing partners
  • Compliance with official brand guidelines

If your project involves selling items or promoting a business using the Braves symbol, it is generally advisable to:

• Consult with a trademark or intellectual property attorney in the Atlanta area, or
• Reach out to the Braves’ front office or business operations departments to ask about licensing and proper usage

While contact details can change, Truist Park’s main administration and ticket offices can typically direct you to the appropriate business or licensing contacts.

The Braves Symbol as Part of Atlanta’s Identity

In Atlanta, the Braves symbol functions on multiple levels:

• Sports identity – representing the city’s Major League Baseball team
• Civic pride – especially after playoff runs and championships, when the city is covered in “A” hats and flags
• Cultural conversation – particularly around the tomahawk elements, which continue to generate discussion about how sports brands depict Native American themes

For residents and visitors, understanding the symbol means recognizing:

• How it unites much of the city’s fan base
• Where it appears in public spaces, merchandise, and media
• Why there are ongoing conversations about how some elements of the branding may evolve in the future

If you’re in Atlanta—whether you’re catching a game at Truist Park, walking through The Battery, or just riding through town—you’re likely to see the Braves symbol as a central part of how the city presents itself, both to locals and to the wider world.