Services and Experiences at the Porsche Experience Center Atlanta

The Porsche Experience Center Atlanta (PEC Atlanta) is more than a museum or a quick test drive spot. It’s a full-scale driving campus, event venue, and brand hub located near Hartsfield–Jackson Atlanta International Airport at:

Porsche Experience Center Atlanta
One Porsche Drive
Atlanta, GA 30354
Phone: (470) 262-0090 (main information line – subject to change)

If you live in Atlanta, are flying in for a visit, or planning a special event, it helps to know exactly what services this center offers and how they work in practice.

Overview: What the Porsche Experience Center Atlanta Offers

At a high level, PEC Atlanta provides:

• Performance driving experiences on a purpose-built track
• Driver development and coaching
• Simulator lab sessions
• Factory delivery and vehicle services for some Porsche owners
• Corporate and private event spaces
• Dining and hospitality services
• Brand and heritage exhibits

Most offerings are by reservation, and some are tailored to current or prospective Porsche owners, while others are open to anyone with a valid driver’s license.

Performance Driving Experiences

The driving experiences are the core service at PEC Atlanta. These are one-on-one, coached sessions in a Porsche vehicle on a specialized 1.6‑mile driver development track, not a wheel-to-wheel racing circuit.

Types of Driving Experiences

While exact names and availability can change, experiences usually fall into these categories:

• Single-model experiences
  Drive one specific Porsche model, such as:

  • 911 variants
  • Cayman/Boxster (718)
  • Panamera
  • Cayenne or Macan (SUV experiences)
  • Taycan (all‑electric)

• Multi-car experiences
  Rotate through several different Porsches in one session to feel how they compare.

• Motorsport-inspired or high-performance sessions
  Focus more on performance driving skills with track configurations designed to push handling, braking, and acceleration.

• EV-focused experiences
  Centered on the Taycan, useful if you’re in Atlanta considering an electric vehicle and want to understand performance and feel before committing.

What You Actually Do on Track

A professional drive coach rides with you and tailors the session to your comfort level. Common modules include:

• Handling circuit: Learn cornering lines, smooth steering inputs, and throttle control.
• Acceleration and braking zones: Practice hard acceleration and precise, controlled braking.
• Low-friction surfaces: Experience and correct understeer/oversteer in a controlled environment.
• Wet surface handling: Understand how the car behaves in Atlanta’s frequent rain conditions.
• Launch control exercises (where applicable): Safely feel the car’s acceleration technology.

These programs are popular among:

• Local Atlanta enthusiasts wanting real track experience
• Visitors with layovers (due to the proximity to the airport)
• Prospective Porsche buyers wanting deeper familiarity before a purchase

Most experiences run about 90 minutes of drive time, but there are shorter and longer options.

Driver Development and Coaching Services

Beyond pure fun, PEC Atlanta is a place to sharpen driving skills—useful for Atlanta-area drivers dealing with heavy traffic, rain, and occasional severe weather.

One-on-One Coaching

During most driving programs, your instructor will:

• Assess your current skill level
• Provide real-time feedback on steering, braking, and vision
• Help you learn smooth, safe car control at higher speeds
• Adjust the pace if you’re a beginner or more advanced driver

This can be particularly valuable for:

• New Porsche owners in metro Atlanta who want to understand their car’s capabilities
• Drivers transitioning to high-performance or electric vehicles
• Enthusiasts preparing for track days at places like Road Atlanta (though PEC is not a race track)

Teen and New Driver-Oriented Options

Program availability varies, but PEC Atlanta at times offers formats aimed at younger or less-experienced drivers, focusing on:

• Emergency braking
• Skid and traction awareness
• Hazard recognition and avoidance

If you’re a parent in Atlanta considering this for a teen driver, it’s worth checking current offerings and age requirements directly with the center before planning.

Porsche Driving Simulator Lab

Not everyone wants to jump straight onto the track—or you may just want extra driving time.

PEC Atlanta offers state-of-the-art driving simulators that recreate:

• Famous race tracks worldwide
• Different Porsche models and setups
• Various weather and track conditions

How locals and visitors use this service:

• Families bring younger enthusiasts who aren’t old enough to drive on track
• Groups add simulators to corporate events or team-building days
• Individual drivers warm up or debrief after a track session

Simulator sessions are typically booked in time blocks, and you can often choose the track and car you want to drive.

Factory Delivery and Vehicle-Related Services

Atlanta serves as the U.S. headquarters for Porsche, and the Experience Center integrates several services for owners.

New Vehicle Delivery Programs

For some customers who purchase a new Porsche through a U.S. dealership, PEC Atlanta may offer a delivery experience that can include:

• Vehicle handover at the Porsche Experience Center
• Orientation to the vehicle’s systems and features
• A driving experience tied to the model you purchased
• A guided overview of the campus and facilities

Availability depends on your specific purchase arrangement and should be coordinated through your local Porsche dealership (for example, if you’re purchasing from a dealer in metro Atlanta such as ones in Sandy Springs or South Atlanta).

Vehicle Displays and Configuration Support

While PEC Atlanta is not a traditional retail dealership, visitors commonly:

• Explore various Porsche models on display
• Discuss general feature and option sets
• Get a better sense of interior materials, colors, and seating before finalizing a build with a dealer

Some guests use a visit here as a research step before placing an order at a nearby Porsche dealership.

Corporate, Group, and Private Event Services

For Atlanta-based companies or groups, the Porsche Experience Center is a distinctive venue for meetings, incentives, and celebrations.

Types of Events Commonly Hosted

• Corporate meetings and retreats
• Client appreciation days with on-track driving
• Team-building experiences combining driving, simulators, and workshops
• Private celebrations such as milestone birthdays or anniversaries
• Automotive club gatherings or enthusiast events

Event Facilities and Services

PEC Atlanta offers:

• Meeting and conference rooms with AV support
• Larger event spaces with track views
• Catering services through the on-site culinary team
• Customized driving programs integrated into your agenda

For Atlanta-area companies, a typical event might look like:

1. Morning meeting in a conference room
2. Catered lunch on-site
3. Afternoon driving experiences and simulators
4. Evening reception overlooking the track or airport

Event planning is usually handled through a dedicated events team at PEC Atlanta, reachable via the main contact number or their event inquiry channels.

Dining and Hospitality at PEC Atlanta

The center includes food and beverage services that support both individual visitors and groups.

On-Site Dining

The primary dining offerings at PEC Atlanta generally include:

• Full-service restaurant with track and airport views
• More casual café or lounge options for quick bites or coffee

You can typically expect:

• A mix of American and European-inspired dishes
• Options suitable for business lunches, family meals, or casual snacks
• Service aligned with daytime and event hours

For Atlantans, it can serve as:

• A unique lunch spot when paired with a driving experience
• A business meeting location close to the airport
• A place to host clients or out-of-town guests for something different from downtown or Buckhead venues

Brand, Heritage, and Gallery Experiences

Even if you’re not driving, PEC Atlanta offers brand immersion services that appeal to car fans and casual visitors alike.

Vehicle Displays and Heritage Areas

You’ll often find:

• Historic and notable Porsche models on display
• Rotating exhibits highlighting motorsport history and technology
• Informational displays that explain engineering features in an accessible way

These areas help visitors:

• Understand how Porsche engineering has evolved
• See rare or special vehicles not commonly found on Atlanta roads
• Enjoy a casual, self-paced tour of the brand’s story

This can be a convenient half-day outing for locals, especially when combined with dining or simulators.

Visitor Services and Practical Information for Atlanta Guests

To make the most of these services, a few local-specific considerations help.

Getting There from Around Atlanta

The Porsche Experience Center is located south of downtown Atlanta, adjacent to the airport:

• From Downtown/Midtown Atlanta: typically 15–25 minutes by car without heavy traffic
• From Buckhead: typically 25–40 minutes depending on I‑85 traffic
• From Hartsfield–Jackson Atlanta International Airport: a short ride by taxi, rideshare, or car rental

Because the track schedule is tightly timed, arriving early is recommended, especially during rush-hour periods on the Downtown Connector and I‑285.

Who Can Participate

General patterns (always verify current requirements when booking):

• Drivers usually must hold a valid driver’s license
• Age minimums apply for driving programs; teens may have limited or special program options
• Passengers and non-driving guests may be welcome in certain programs or viewing areas
• Dress code often requires closed-toe shoes and comfortable, weather-appropriate clothing

How Atlantans Typically Use the Center

Common use cases:

• Local residents book a driving experience as a special event, birthday gift, or bucket-list activity
• Business travelers plan a session during a long layover or after meetings by the airport
• Companies in Atlanta’s metro area host client events or team-building days
• Car shoppers use it as a hands-on research stop before ordering a vehicle from a dealer

Quick Reference: Main Services at Porsche Experience Center Atlanta

For the most current details on available packages, pricing, age requirements, and scheduling, contact the Porsche Experience Center Atlanta directly at One Porsche Drive, Atlanta, GA 30354, or by phone through their main information line.