Atlanta Falcons Varsity Jackets: How to Get and Style One in Atlanta

If you live in Atlanta or are visiting on game day, an Atlanta Falcons varsity jacket is one of the most recognizable ways to show team pride. Between the city’s football culture, changing weather, and year‑round events, a good Falcons jacket can get a lot of wear here—far beyond just Sundays at Mercedes‑Benz Stadium.

This guide walks you through what to know about Falcons varsity jackets in Atlanta: styles, fits, where locals typically shop, how they hold up in Georgia weather, and tips for game days, schools, and everyday city life.

What Makes an Atlanta Falcons Varsity Jacket Different?

A varsity jacket (also called a letterman jacket) usually combines:

  • A wool or wool‑blend body
  • Leather or faux-leather sleeves
  • Ribbed collar, cuffs, and waistband
  • Snap-button front
  • Large team logos, patches, or lettering

For an Atlanta Falcons version, you’ll usually see:

  • Team colors: red, black, white, sometimes silver
  • Falcons logo on the chest or back
  • Atlanta” or “Falcons” across the front or back
  • Patches for championships, anniversaries, or city landmarks on some designs

In Atlanta, these jackets are common in a few specific settings:

  • NFL game days at Mercedes‑Benz Stadium
  • High school and college campuses, especially in the metro area
  • Bars and fan watch parties in neighborhoods like Downtown, Midtown, and Buckhead
  • Fall and winter events, from beltline walks to festivals

Choosing the Right Falcons Varsity Jacket for Atlanta Weather

Atlanta’s climate matters when picking your jacket. It can be humid, rainy, and seasonally warm or cool.

Weight and Warmth

Think about when you plan to wear it most:

  • Early fall / spring games (September, October, April)

    • Look for lighter-weight wool blends or thinner lining.
    • Great for tailgates where it starts cool in the morning but warms up by kickoff.
  • Late fall / winter games (November–January)

    • A thicker wool body or insulated lining works better.
    • Helpful for windy nights, especially near the Downtown high-rises and open parking lots around the stadium.
  • Year‑round casual wear

    • A mid‑weight jacket is usually the most versatile for Atlanta, since winters are relatively mild and summers are hot enough that you won’t wear it much.

Materials That Work Best in Atlanta

Common materials you’ll see on Falcons varsity jackets:

  • Wool or wool-blend body

    • Good for warmth and structure.
    • Can feel heavy on warmer days, but useful for evening games and winter.
  • Leather or faux‑leather sleeves

    • Classic varsity look.
    • In Atlanta’s humidity, real leather needs a bit of care to avoid drying or cracking.
  • Polyester or performance blends

    • Lighter and often more rain‑resistant.
    • Comfortable for drizzly fall games and walking from MARTA or surface lots to the stadium.

If you expect to be on MARTA, walking downtown, or tailgating in uncertain weather, a slightly water‑resistant outer layer or a jacket treated with a basic fabric protector can be practical.

Fit and Style Tips for Atlanta Locals and Visitors

Getting the Right Fit

In and around Atlanta, fans typically go for either:

  • Traditional varsity fit

    • Slightly roomy, with enough space for a hoodie or sweatshirt underneath.
    • Works well for colder evening games or if you layer Falcons gear underneath.
  • Modern/slim cut

    • More fitted through the chest and shoulders.
    • Cleaner look for going out in Midtown, Buckhead, or West Midtown before or after the game.

When trying or choosing a jacket:

  • Raise and move your arms as if cheering—if it binds across the shoulders, size up.
  • Factor in layers (Falcons hoodie, long sleeve tee) if you mostly wear it on game days.
  • For taller fans, check body length so it doesn’t ride up when you sit in stadium seats or on MARTA.

Styling Around the City

Some Atlanta-specific style ideas:

  • Game day downtown

    • Falcons varsity jacket + team t‑shirt + jeans + comfortable sneakers.
    • This works well whether you’re at Mercedes‑Benz Stadium, on Centennial Olympic Park Dr, or at nearby sports bars.
  • Casual Friday at the office

    • Varsity jacket over a plain black, white, or gray polo or button‑down.
    • Works especially well in less formal offices, co‑working spaces, or tech hubs near Midtown and Westside.
  • Campus or high school spirit

    • Students often pair a Falcons varsity jacket with joggers or jeans.
    • Many local high schoolers mix school colors with Falcons gear, especially during football season.

Where Atlanta Fans Commonly Look for Falcons Varsity Jackets

Atlanta has a strong sports retail presence. While availability changes, here are typical types of places where locals often look for Falcons jackets:

1. Stadium and Team-Related Retail

These are usually the most team-specific and current in terms of designs.

  • Mercedes‑Benz Stadium Team Store
    1 AMB Dr NW, Atlanta, GA 30313
    Open during games and many special events. Often carries a range of Falcons outerwear, including varsity-style jackets in current colors and designs.

  • Team or league-branded shops in major retail corridors
    Areas around Downtown, Midtown, Buckhead, and major malls often have sports retailers that carry NFL-branded jackets.

These locations are convenient if you’re already downtown for a game or event and want to try jackets on in person.

2. Larger General Sports and Apparel Retailers

Across Atlanta’s metro area—Cobb, Gwinnett, DeKalb, Fulton—bigger sports or apparel stores often stock Falcons outerwear during the NFL season. It’s common to see:

  • Varsity-style, bomber, and letterman jackets
  • Lightweight team jackets that mimic the varsity look

These can be useful if you want to compare fits and materials on the same trip while running other errands.

3. Thrift, Vintage, and Resale Shops

If you’re looking for a classic or throwback Falcons varsity jacket, Atlanta’s resale scene can be helpful. Neighborhoods where people often browse for vintage sports gear include:

  • Little Five Points
  • East Atlanta Village
  • Parts of Midtown and West End

You may find:

  • Older logo styles
  • Retro color combinations
  • Heavier vintage wool jackets that are very warm for cold nights

Because inventory changes often, locals sometimes check these shops regularly during football season.

4. Local Custom and Embroidery Shops

Some local print, embroidery, and uniform shops around Atlanta can customize a blank varsity jacket with:

  • Falcons-inspired colors
  • Atlanta references (e.g., “ATL”, “Dirty Birds”)
  • Personal name or number on the back

If you go this route:

  • Ask whether they can work with thick wool and leather sleeves
  • Clarify turnaround time, especially before key games or playoff runs
  • Make sure designs don’t infringe official logos if the shop doesn’t have licensing rights

This can be a good option if you want a more personal Atlanta-themed jacket rather than an official team piece.

Quick Comparison: Types of Falcons Varsity Jackets in Atlanta

Jacket TypeBest For in AtlantaProsThings to Watch For
Official team varsityGame days, collectors, serious fansAuthentic logos, strong team brandingCan be higher priced
Lightweight varsity styleEarly season games, everyday wearComfortable in mild weather, versatileMay not be warm enough for cold nights
Heavy wool lettermanNight games, colder winter daysVery warm, classic lookWarm for indoor use or warm afternoons
Custom/Atlanta-themedUnique style, local pridePersonalized details, “ATL” feelQuality depends on jacket and shop
Vintage/throwbackStyle-focused fans, collectorsDistinct look, conversation starterSizing variation, may need cleaning/repair

Caring for a Falcons Varsity Jacket in Atlanta’s Climate

Humidity, light rain, and frequent wear can affect how long your jacket lasts.

Everyday Care

  • Hang it up on a sturdy hanger as soon as you get home to maintain shape.
  • Air it out after sweaty games or MARTA rides, especially in humid weather.
  • Avoid cramming it into tight closets or drawers where wool and leather can crease.

Cleaning

  • Check the care label first. Many varsity jackets, especially with leather sleeves, recommend:
    • Dry cleaning (often “professional leather cleaning only” for real leather).
  • For minor dirt or stains:
    • Gently spot clean fabric areas with a soft cloth.
    • Use a slightly damp cloth for faux-leather sleeves; avoid soaking.

Local dry cleaners around Metro Atlanta often have experience with jackets like this, especially in areas with strong school sports cultures such as Cobb County, Gwinnett County, and North Fulton.

Storage Between Seasons

Atlanta’s summers are hot and humid, and you may not wear your jacket much then:

  • Store in a cool, dry place.
  • Consider a breathable garment bag to protect from dust and insects.
  • Avoid plastic bags that trap moisture, which can affect leather and wool.

Wearing a Falcons Varsity Jacket on Game Day in Atlanta

If you’re heading to Mercedes‑Benz Stadium or a watch party, planning around Atlanta logistics can make your jacket more comfortable.

Transportation and Comfort

  • MARTA: Many fans take MARTA to Vine City or GWCC/CNN Center stations. A medium‑weight jacket is usually comfortable for the walk to the stadium and waiting on platforms.
  • Driving and parking: If you’ll be tailgating or moving between surface lots and the stadium, consider weather:
    • For sunny but cool days, a mid‑weight jacket is ideal.
    • For rainy games, you may want a light rain jacket over your varsity jacket or choose a more water‑resistant style.

Security and Stadium Rules

Bag and clothing policies can change, but generally:

  • You likely won’t have an issue wearing a Falcons varsity jacket through security.
  • If your jacket has deep pockets, double‑check you’ve removed non‑allowed items before reaching security to avoid delays.

Using a Falcons Varsity Jacket Beyond Football Season

An Atlanta Falcons varsity jacket can be more than just game-day gear.

Around the city:

  • Wear it to winter festivals, outdoor concerts, and events along the Atlanta BeltLine.
  • It pairs well with casual outfits for evenings in Inman Park, Virginia‑Highland, Decatur, and other popular neighborhoods.

At schools and campuses:

  • Students at Georgia State, Georgia Tech, and nearby colleges often mix NFL gear with campus outfits.
  • High school students may wear Falcons jackets on Fridays during football season as part of general team spirit.

Travel:

  • If you fly in or out of Hartsfield‑Jackson Atlanta International Airport, a Falcons varsity jacket is easy to spot and packs a clear Atlanta identity—helpful if you’re heading to away games or just want to represent the city elsewhere.

How to Decide if a Falcons Varsity Jacket Is Right for You

When you’re in or around Atlanta, it may be worth investing in a Falcons varsity jacket if:

  • You attend games regularly or watch with friends around the city.
  • You want a single, durable piece of team gear instead of multiple lighter items.
  • You like the classic varsity look that fits both sports and casual city outfits.

Think through:

  • When you’ll wear it most (only games vs. daily in cooler months).
  • How you get around Atlanta (walking, MARTA, driving).
  • Your budget and whether you prefer an official, custom, or vintage style.

Once you factor in Atlanta’s weather, your routine, and how you like to show team pride, you can choose a Falcons varsity jacket that actually fits your life in the city—not just your closet.