Rise Up, Atlanta Falcons: A Local Guide for Fans in the ATL

When you hear “Rise Up Atlanta Falcons” in Atlanta, it’s more than a slogan—it’s a city-wide rallying cry. Whether you live in Atlanta, you’re visiting for a weekend, or you’re just trying to understand how Falcons football fits into local life, this guide walks you through what “Rise Up” means here, where to experience it, and how to get the most out of Falcons season in the ATL.

What “Rise Up Atlanta Falcons” Means in This City

The phrase “Rise Up” has become deeply tied to both the Atlanta Falcons and the spirit of the city itself. Around town, you’ll see it on:

  • Banners and billboards near Mercedes-Benz Stadium
  • Murals and street art in Downtown and the Westside
  • Game day signs in neighborhoods from Buckhead to College Park

For locals, “Rise Up” often represents:

  • Resilience – pushing through tough seasons, on and off the field
  • Community – fans from every part of the metro area coming together
  • Pride in Atlanta – highlighting the city’s culture, from music to food to sports

If you’re new to Atlanta or just visiting, understanding “Rise Up” is a quick way to understand how much this city identifies with its team.

Key Falcons Landmarks in Atlanta

Mercedes-Benz Stadium: Home of the Falcons

The heart of “Rise Up” is Mercedes-Benz Stadium, located in Downtown Atlanta.

Address:
Mercedes-Benz Stadium
1 AMB Drive NW
Atlanta, GA 30313

Here’s what to know:

  • Game Days: Expect heavy traffic before and after games. Many locals use MARTA (e.g., the GWCC/CNN Center Station or Vine City Station) to avoid parking hassles.
  • Bag Policy: The stadium generally follows a clear bag policy; check current guidelines before heading out.
  • Food & Experience: You’ll find local Atlanta flavors inside—barbecue, wings, and Southern-style options—along with typical stadium fare.

The Falcons Team Store & Official Merch

If you want official Rise Up Atlanta Falcons gear—jerseys, hats, flags, or banners—you’ll usually find:

  • Team Store at Mercedes-Benz Stadium – open on game days and select non-game days
  • Smaller official retail locations and kiosks around the stadium area on event days

Locals often pick up gear ahead of big rivalry games or playoff pushes to show team pride at work, school, or tailgates.

How to Experience “Rise Up” on Game Day in Atlanta

Tailgating and Pre-Game Atmosphere

On Falcons game days, the energy around Downtown, Vine City, and the Home Park/West Midtown area ramps up. You’ll typically see:

  • Fans arriving early to tailgate in lots near the stadium
  • Pre-game gatherings at sports bars and restaurants in Downtown Atlanta and nearby neighborhoods
  • Street vendors selling Falcons-themed items, from shirts to rally towels

Common Atlanta spots near the stadium and downtown for a pre-game stop include sports bars, pub-style restaurants, and hotels with bar areas that show the pre-game coverage.

Getting to the Game: Transportation Tips

If you live in or are visiting Atlanta, you have several options to get to a Falcons game:

MARTA (Recommended by many locals):

  • Rail stops:
    • GWCC/CNN Center Station (Blue/Green Line)
    • Vine City Station (Blue/Green Line)
  • Advantage: Avoids heavy parking costs and post-game gridlock.

Driving & Parking:

  • Parking lots and decks around Northside Drive NW, MLK Jr. Drive SW, and adjacent streets often offer game-day parking.
  • Prices can vary widely depending on proximity to the stadium and the opponent.

Rideshare:

  • Drop-off and pickup zones are typically designated around the stadium’s perimeter.
  • After the game, expect some wait time while traffic clears.

Watching Falcons Games in Atlanta If You Don’t Have Tickets

You don’t have to be inside Mercedes-Benz Stadium to feel the Rise Up energy.

Sports Bars and Fan-Friendly Spots

Across Atlanta—especially in Downtown, Midtown, Buckhead, and parts of the Perimeter—many sports bars and restaurants tune in to every Falcons game. Common features fans look for:

  • Multiple big screens showing the Falcons with sound on
  • Game-day food and drink specials
  • A crowd of local fans to cheer with

If you’re visiting, you can ask hotel staff or local residents for a nearby place that regularly shows Falcons games.

Neighborhood Watch Parties

In many Atlanta neighborhoods, you might find:

  • Apartment communities organizing watch parties in shared lounges
  • Neighborhood associations hosting fall football gatherings
  • Informal get-togethers at local coffee shops or smaller venues that support Atlanta teams

These community viewing options can be a relaxed way to experience “Rise Up” if you prefer a lower-key environment than the stadium.

Falcons Tickets, Seating, and Basic Planning

Finding Tickets

Fans in Atlanta commonly get Falcons tickets through:

  • Official team channels
  • Verified ticket marketplaces
  • Season ticket memberships (popular among long-time locals)

Prices can vary based on:

  • Opponent (rival games typically cost more)
  • Day and time (primetime games vs. Sunday afternoon)
  • Seat location (lower level, club seats, upper deck)

Seating Overview

Here’s a simple snapshot to help you understand the Mercedes-Benz Stadium seating experience:

AreaWhat to Expect
Lower Level SidelineClose to the action, higher price range
End ZonesGood view of scoring plays, more budget-friendly options
Club & Suite LevelsPremium seating, extra amenities
Upper Level / 300 LevelWider city view, more affordable tickets

Locals often recommend checking views from a specific section beforehand so you know what angle you’ll get of the field and the stadium’s giant halo video board.

Family-Friendly Falcons Fun in Atlanta

Bringing Kids to a Falcons Game

Many Atlanta families bring children to Falcons games as a big day out. Typical considerations include:

  • Noise levels: The stadium can get very loud; some parents bring ear protection for younger children.
  • Timing: Early afternoon games may be easier for families than late-night kickoffs.
  • Concessions: There are usually kid-friendly food options like pizza, hot dogs, and snacks.

Falcons-Themed Activities Around Town

Even when there isn’t a game, kids in Atlanta can connect with Falcons football through:

  • Local youth football leagues and flag football programs that support NFL teams
  • School spirit days where students wear Falcons gear
  • Occasional team-related events, appearances, or community outreach activities announced through local media and official channels

These activities help younger fans feel part of the Rise Up Atlanta Falcons tradition.

Connecting Falcons Football With Atlanta’s Culture

Music, Food, and Local Pride

The Falcons and the city’s culture are closely linked. Around Atlanta, you’ll notice:

  • Music: Pre-game playlists, halftime shows, and local artists often reflect Atlanta’s strong hip-hop and R&B identity.
  • Food: Tailgates and home viewing parties tend to feature local favorites like wings, barbecue, and Southern comfort food.
  • Merch & Fashion: You’ll see Falcons jerseys and gear styled with sneakers, streetwear, and accessories that match Atlanta’s fashion sense.

Being a Falcons fan in Atlanta often feels like being part of a bigger cultural movement that extends beyond just football.

Where You’ll Hear “Rise Up” Around the City

You’re likely to hear “Rise Up”:

  • On local sports radio shows, especially during football season
  • In conversations at workplaces on Mondays after a big game
  • At schools, community centers, and parks when kids are playing pickup football

For visitors, this gives a quick sense of how the Falcons fit into everyday life in the metro area.

Practical Tips for New or Visiting Falcons Fans in Atlanta

Here are straightforward steps if you want to join in the Rise Up Atlanta Falcons experience:

  1. Plan Your Game Day Early

    • Check the Falcons schedule and kickoff time.
    • Decide whether you’ll drive, use MARTA, or rideshare.
  2. Dress for the Weather

    • Mercedes-Benz Stadium is enclosed, but getting there and back means dealing with Atlanta’s heat, rain, or cooler fall evenings.
  3. Give Yourself Extra Time

    • Arrive early to navigate security, find your seat, and enjoy pre-game festivities.
  4. Learn a Few Chants and Traditions

    • Joining crowd chants and celebrating big plays makes the experience much more immersive.
  5. Explore Downtown Before or After the Game

    • Landmarks like Centennial Olympic Park, the College Football Hall of Fame, and nearby dining spots give you more to do around your visit.

How to Stay Connected to the Falcons Year-Round in Atlanta

Even in the offseason, fans across Atlanta stay engaged by:

  • Following team updates through local sports radio and TV
  • Attending occasional open practices or public events when offered
  • Wearing Falcons gear on key dates like the draft or schedule release
  • Joining local fan groups or social clubs that focus on Atlanta sports

For residents, this keeps the Rise Up spirit alive all year, not just on Sundays in the fall.

Living in or visiting Atlanta, Georgia gives you a front-row seat to what “Rise Up Atlanta Falcons” truly means: a shared sense of pride, energy, and community built around the city’s NFL team. Whether you’re cheering at Mercedes-Benz Stadium, watching from a local bar, or hosting a living room watch party in your Atlanta neighborhood, you’re part of the Rise Up tradition.