Exploring the Roxy in Atlanta, Georgia: What Visitors and Locals Should Know

If you searched for “Atlanta Georgia Roxy,” you’re almost certainly looking for one of two things:

1. The historic Roxy Theatre that once stood in Buckhead.
2. The modern Coca‑Cola Roxy concert venue at The Battery Atlanta near Truist Park.

This guide focuses on what the “Roxy” means in Atlanta, Georgia today, how it connects to the city’s history, and what you need to know if you’re planning to visit the current venue.

The Roxy in Atlanta: Past and Present

The Original Roxy Theatre in Buckhead

For many longtime Atlantans, “the Roxy” brings back memories of the Buckhead Roxy Theatre, a popular music and entertainment venue active in the late 20th century.

Key points about the original Roxy:

• Located in the Buckhead neighborhood of Atlanta
• Known for live music, nightlife, and club-style shows
• Was a major part of Buckhead’s bar and entertainment district before that area was redeveloped
• No longer operates under the original Roxy name

If you’ve heard older Atlanta residents talk about “seeing a band at the Roxy in Buckhead,” they’re usually referring to this historic, now-closed venue.

The Coca‑Cola Roxy at The Battery Atlanta

Today, when people say “the Roxy” in Atlanta, they almost always mean the Coca‑Cola Roxy, a modern concert and event space located at The Battery Atlanta, next to Truist Park in Cobb County (just northwest of downtown Atlanta).

Coca‑Cola Roxy – Basic Info

• Type of venue: Indoor concert hall and event venue
• Location: The Battery Atlanta, near Truist Park
• General area: Just outside the Atlanta city limits, but commonly thought of as part of “metro Atlanta”
• Use: Live concerts, comedy shows, special events, and touring acts

Even though it’s technically in Cobb County, most Atlanta visitors and locals think of it as an Atlanta music venue, since it’s part of the metro area and integrated into the city’s entertainment scene.

Where the Coca‑Cola Roxy Is and How to Get There

Location and Surroundings

The Coca‑Cola Roxy is embedded within The Battery Atlanta, a mixed-use development built around Truist Park, home of the Atlanta Braves.

In and around The Battery, you’ll find:

• Restaurants and bars
• Residential buildings and offices
• Retail shops
• Other entertainment options (indoor sports bars, gaming spots, etc.)

This makes the Roxy a convenient place to pair a show with dinner, drinks, or a ballgame if you’re in town.

Getting to the Roxy from Around Atlanta

Here’s how people commonly reach the Coca‑Cola Roxy from different parts of Atlanta:

1. From Downtown or Midtown Atlanta

Most visitors:

• Take I‑75 North toward Marietta / Chattanooga
• Exit near Truist Park / The Battery Atlanta (commonly via the Cobb Parkway / Cumberland area exits)
• Follow signs for The Battery Atlanta and venue parking

Traffic can be heavy during Braves games, weekend nights, and major concerts, so it’s wise to leave extra time.

2. From Hartsfield‑Jackson Atlanta International Airport

Options include:

• Driving or rideshare:

  • Take I‑75/85 North through downtown
  • Continue on I‑75 North toward Marietta
  • Follow signs for The Battery Atlanta

• Transit + rideshare:

  • Use MARTA rail to reach a central station (like Arts Center or Midtown)
  • Connect with a rideshare or shuttle heading to The Battery Atlanta

There is no direct MARTA rail stop at The Battery, so most visitors use a combination of transit and car-based travel.

3. From Other Atlanta Neighborhoods

• Buckhead: Use surface streets or GA‑400/connector routes to reach I‑75 North, then continue to The Battery exits.
• Decatur / East Atlanta: Usually reach I‑20 or I‑285, then connect to I‑75 North to the stadium area.
• Sandy Springs / Dunwoody: Come down I‑285 or use local roads to cut over to Cumberland / Cobb Parkway and The Battery.

Parking, Drop-Off, and Accessibility

Parking at The Battery Atlanta

The Coca‑Cola Roxy uses shared parking decks at The Battery Atlanta. While specifics can change over time, Atlanta-area visitors typically find:

• Deck parking throughout The Battery
• Event-based pricing on concert nights or Braves games
• Clear signage with electronic boards showing space availability

Visitors often:

• Pre-plan which deck to use based on their planned entrance or meeting spot
• Arrive early to avoid pre-show congestion
• Factor in extra walking time from the deck to the venue

Ride-Share and Drop-Off

Rideshare services and taxis commonly use designated pick-up and drop-off zones around The Battery Atlanta. These areas help manage traffic flow and keep pedestrians safer.

If you’re coming from in-town Atlanta and don’t want to drive:

• Using rideshare can simplify things, especially late at night or if you plan to enjoy bars or restaurants before/after the show.

Accessibility Considerations

For guests with mobility or accessibility needs, the Coca‑Cola Roxy generally offers:

• Accessible seating areas
• Elevator access within the venue
• Accessible parking spaces within garages serving The Battery

Many visitors:

• Check accessibility details in advance
• Arrive early to avoid elevator and line congestion
• Contact the venue’s box office ahead of time if they have specific accommodation questions

What to Expect Inside the Coca‑Cola Roxy

Venue Layout and Atmosphere

The Coca‑Cola Roxy is designed as a modern, mid-sized concert hall. Common features include:

• Standing-room floor for many shows (great for high-energy concerts)
• Tiered or balcony seating for better sightlines in some sections
• Multiple bars and concessions spread throughout the venue
• Dedicated merchandise area for band or artist gear

The atmosphere depends on the event:

• Rock, pop, hip-hop, EDM, and indie shows tend to be lively, with fans standing, dancing, and crowding near the front.
• Comedy shows or seated events can feel more relaxed, with more consistent seating and quieter crowds.

Types of Events Hosted

People in Atlanta look to the Coca‑Cola Roxy for:

• National and international touring acts
• Alternative and indie bands that might not fill an arena but draw large crowds
• Comedy tours and special one-off events
• Occasional local or regional showcases, depending on booking

If you’re planning a trip to Atlanta and want live entertainment, checking the Roxy’s event calendar is a good way to see what’s happening during your stay.

Tickets, Seating, and Typical Policies

Buying Tickets

Most Atlanta-area concertgoers purchase tickets:

• Through online ticketing platforms linked from the venue
• At the venue’s box office on show days (when available)

Things Atlanta visitors usually watch for:

• Whether the show is general admission (GA) on the main floor
• Whether there are reserved seats in balconies or premium sections
• Any age restrictions (some shows are all-ages; others are 18+ or 21+)

Seating vs. Standing

For many concerts at the Coca‑Cola Roxy:

• The main floor is standing-room only, often marked as GA
• The balcony or upper levels may have reserved seating or mixed formats
• Seated events and some comedy shows can feature fully reserved seating

People who prefer not to stand for long periods often:

• Look for tickets labeled “reserved” or “seated”
• Aim for balcony or elevated viewing sections
• Arrive early to get favorable viewing spots in GA areas

Bag, Security, and Camera Policies

Most large concert venues in metro Atlanta have:

• Security screening at the entrance (bag checks or walk-through detectors)
• Bag size limits or clear-bag policies
• Rules about professional cameras, large lenses, and recording equipment

If you’re traveling in from out of town, it’s smart to:

• Bring only essentials
• Use a small bag that typically complies with venue rules
• Check any show-specific restrictions in advance, especially for high-profile or touring acts

Tips for Making a Night at the Roxy Smooth and Enjoyable

Planning Your Evening at The Battery Atlanta

Because Coca‑Cola Roxy sits in the heart of The Battery, many Atlantans turn a concert into a full evening out. Common approaches include:

• Arriving a few hours early to grab dinner or drinks
• Meeting friends at a central spot (like the main plaza or a well-known restaurant) before heading into the show
• Exploring the shops if you arrive well before doors open

For visitors staying in downtown, Midtown, or Buckhead, this can be one of the easiest ways to experience:

• A modern suburban stadium district
• A lot of activity in a walkable, self-contained area

Timing Your Arrival and Departure

To reduce stress:

• Check door times and show times: Doors often open well before the headliner takes the stage.
• Build in a traffic buffer: I‑75 and the surrounding roads can back up, especially if there’s also a Braves game.
• Consider post-show congestion: Many Atlantans linger in The Battery after shows to wait out parking deck traffic.

For late-night returns to in-town neighborhoods:

• Rideshare waits may be longer; planning a meet-up spot slightly away from the most crowded pickup area can help.

How the Roxy Fits into Atlanta’s Live Music Scene

Atlanta has a rich live music ecosystem, from small clubs and historic theaters in the city to larger suburban and arena venues. The Coca‑Cola Roxy fills an important niche:

• Larger than typical in-town clubs, but smaller than arenas
• Attracts mid- to large-sized touring acts that might not need a full arena
• Provides a more intimate feel than some bigger stadiums while still hosting well-known artists

For someone exploring Atlanta’s music scene, the Roxy is often mentioned alongside:

• In-town venues near Downtown, Midtown, and Little Five Points
• Suburban amphitheaters used for seasonal outdoor shows
• Historic theaters and performance spaces embedded in city neighborhoods

If You Were Looking for the Old Buckhead Roxy

If your search for “Atlanta Georgia Roxy” was about remembering or tracking down the historic Buckhead Roxy:

• That venue has closed and no longer operates under that name.
• The Buckhead entertainment district has been heavily redeveloped and looks very different than it did during the Roxy’s heyday.
• Many longtime residents still refer to favorite concerts or nights out there when talking about Atlanta’s past music scene.

Today, the Coca‑Cola Roxy at The Battery is the primary “Roxy” associated with Atlanta, carrying the name forward in a new part of the metro area.

If you’re living in Atlanta, visiting for a few days, or planning a trip built around a show, knowing the difference between the old Buckhead Roxy and the modern Coca‑Cola Roxy at The Battery Atlanta helps you get oriented, plan your route, time your arrival, and make the most of your night out in the Atlanta area.