Atlanta Hawks Apparel: Where to Buy, What to Wear, and How to Rep the Hawks in Atlanta

If you’re in Atlanta, Georgia and searching for the best Atlanta Hawks apparel, you have plenty of options—whether you want an on-court jersey, a vintage throwback, or a simple T-shirt to wear to work on game day. This guide walks through where to shop in and around State Farm Arena, local retail spots, what types of gear to consider, and practical tips for Atlanta residents and visitors.

The Core Places to Buy Atlanta Hawks Apparel in Atlanta

State Farm Arena Team Store

If you want the widest, most current selection of Atlanta Hawks gear, the team store at State Farm Arena is usually the primary in-person destination.

Why it’s useful:

• Often carries current player jerseys, including home, away, and alternate editions
• Sells official Hawks merchandise like hats, shooting shirts, warmups, and fan accessories
• Typically offers game-specific drops and limited designs on certain nights
• Good option for visitors staying downtown who are attending a game

Typical items you’ll find:

• Jerseys: Trae Young, Dejounte Murray, and other current players, plus occasional throwbacks
• T-shirts and hoodies: Game-day tees, local-themed slogans, and season-specific designs
• Headwear: Fitted caps, snapbacks, beanies
• Accessories: Lanyards, flags, foam fingers, decals, and more

If you’re going to a game, plan a little extra time to shop before tip-off or at halftime. Lines can be longer on weekends and during high-profile matchups.

Popular Retail Options Around Atlanta

Even if you’re not visiting State Farm Arena, you can still find a solid range of Atlanta Hawks apparel at several retail centers around the metro area.

Major Shopping Areas That Commonly Carry Hawks Gear

These areas frequently have sports and athletic stores that stock Hawks items:

• Lenox Square (Buckhead) – Often a strong selection of hats, jerseys, and T-shirts in sporting goods and streetwear shops.
• Perimeter Mall (Dunwoody) – Good for fans living north of the city; stores may carry basic Hawks apparel and general NBA gear.
• Cumberland Mall (near The Battery) – Convenient if you’re already in the area for other sports or entertainment; selection varies by store.
• Atlantic Station – Some shops may carry Hawks-branded clothing, especially around peak basketball season.

When you visit major malls or shopping centers, look for:

• Sporting goods stores
• Athletic footwear chains
• Streetwear boutiques that carry NBA teams

Availability shifts by season, so if you’re looking for specific players or special edition jerseys, calling ahead saves time.

Types of Atlanta Hawks Apparel to Consider

1. Jerseys

Jerseys are usually the main purchase for many fans.

Common options include:

• Association / Icon editions – The traditional home/away colors
• Statement or City Editions – Feature alternate colorways and unique Atlanta-themed designs
• Swingman vs. Authentic styles – Swingman jerseys are more common and generally more budget-conscious; authentic versions are closer to on-court quality

Tips for Atlanta buyers:

• If you plan to wear it to summer events or outdoor festivals, consider a lighter, breathable fabric.
• For kids, check youth sizes; Atlanta retailers often stock these more heavily when the team is playing well or during the playoffs.

2. T-Shirts and Long Sleeves

T-shirts are the most versatile Hawks apparel choice for everyday wear in Atlanta.

Popular options:

• Logo tees – Simple, clean, good for casual Fridays at work
• Player name and number tees – Great if you’re a Trae Young fan but don’t want to commit to a full jersey
• Long-sleeve shirts – Useful for fall and early spring games when the temperatures can drop at night

Because Atlanta’s climate is warm for much of the year, many fans lean toward lightweight, breathable fabrics and short sleeves.

3. Hoodies, Jackets, and Cold-Weather Gear

Even though Atlanta winters are relatively mild, indoor arenas can feel cool, and night games in January or February can get chilly.

Consider:

• Pullover or zip-up hoodies with the Hawks logo
• Lightweight team jackets – suitable for layering during winter and useful for travel
• Beanies and scarves – often available in team colors during the colder months

4. Hats and Headwear

Hawks fans in Atlanta frequently choose hats as a day-to-day way to show team support.

Common types:

• Fitted caps with the primary logo
• Snapbacks with retro Hawk designs or wordmarks
• Dad hats with minimal branding, more subtle for work or casual outings
• Beanies for winter

If you plan to wear your hat often outdoors, look for breathable materials for the Atlanta heat and humidity.

5. Kids and Youth Apparel

For families in Atlanta, youth Hawks gear is easy to mix into school and weekend outfits:

• Youth jerseys and T-shirts in smaller sizes
• Onesies and toddler outfits for very young fans
• Backpacks, lunch bags, and small accessories with the Hawks logo

Many parents in the area pick up Hawks gear as birthday or holiday gifts, especially when kids start following basketball more closely.

Game-Day Apparel Tips for Atlanta Fans

Dressing for the Arena vs. the Weather

Atlanta weather can swing quickly, especially in fall and spring. For State Farm Arena:

• The building is climate-controlled, so a T-shirt or light long-sleeve is usually comfortable inside.
• If you’re walking or taking MARTA in cooler months, bring a hoodie or light jacket you can tie around your waist or hang over your seat.

Comfortable Footwear

If you plan to:

• Walk around downtown,
• Explore Centennial Olympic Park before or after the game, or
• Use public transit stations nearby,

consider comfortable shoes that work well for a few city blocks of walking. Many locals pair Hawks gear with sneakers designed for both casual wear and light walking.

Standing Out vs. Blending In

• If you like to stand out, look for alternate or City Edition jerseys, bright colorways, or unique player designs.
• If you prefer low-key support, simple Hawks logo caps or neutral-color tees with small logos fit better in workplaces or more formal settings.

Year-Round vs. Seasonal Hawks Apparel

Peak Season: October–April (and Playoffs)

During the main NBA season:

• Stores in and around Atlanta are more likely to have larger selections and seasonal promotions.
• New designs often appear early in the season and again around All-Star Weekend.

If you want the latest look, shopping earlier in the season usually improves your odds of finding your size and preferred design.

Off-Season: Summer and Early Fall

In the off-season:

• Inventory can focus more on simple logo tees, hats, and clearance items.
• Some limited-edition items may be harder to find unless they’re restocked for the next season.

For locals, this can be a good time to pick up discounted Hawks apparel if you’re flexible on player names or specific designs.

Quick Comparison: Common Atlanta Hawks Apparel Options

How Visitors Can Quickly Gear Up in Atlanta

If you’re visiting Atlanta and want Hawks apparel without spending half a day shopping:

1. Staying downtown or near the arena?

   • Aim for the team store at State Farm Arena on game day or during an arena visit.
   • You’ll likely find jerseys, T-shirts, hats, and small souvenirs in one stop.

2. Staying in Buckhead, Perimeter, or near a major mall?

   • Head to Lenox Square or Perimeter Mall and check sporting goods or athletic shops for Hawks gear.
   • This can be convenient if you’re already shopping or dining nearby.

3. Short on time?

   • A Hawks hat or basic T-shirt is usually the fastest, easiest pickup that still shows your team support in photos and around town.

Practical Tips for Atlanta Residents Buying Hawks Apparel

• Check fit and comfort first. Atlanta heat and humidity make breathability important for most of the year.
• Think about where you’ll wear it. A bold City Edition jersey might be perfect for games, while a small-logo polo or tee is better for the office.
• Plan ahead for playoffs. If the Hawks are in contention, playoff runs can make popular items sell out faster, especially jerseys of star players.
• Care and cleaning. With frequent wear in a warm climate, follow care instructions to help jerseys and screen-printed shirts hold up over multiple washes.

Buying Atlanta Hawks apparel in Atlanta is straightforward whether you live here full-time or are in town for a few days. Between the State Farm Arena team store, major retail centers like Lenox Square and Perimeter Mall, and smaller shops across the metro area, you can find everything from authentic jerseys to simple caps that fit the city’s climate, style, and game-day culture.