Atlanta Brick Co: A LEGO® Destination for Atlanta Fans and Families
If you live in Atlanta or you’re visiting and searching for a dedicated LEGO® experience, you’ll almost always hear people mention Atlanta Brick Co. While it’s physically located in Newnan, Georgia, many Atlanta-area LEGO fans treat it as a go-to regional hub because it offers things that typical toy aisles and big-box stores don’t.
This guide explains what Atlanta Brick Co is, what you can expect when coming from Atlanta, how to plan your visit, and how it fits into the broader LEGO scene around the metro area.
What Is Atlanta Brick Co?
Atlanta Brick Co is a large, independently run LEGO-focused store and attraction. It specializes in:
- New and used LEGO sets
- Bulk LEGO bricks by the cup or pound
- Minifigures (individual figures, parts, and accessories)
- Retired and hard-to-find sets
- Custom kits and displays focused on popular themes
Even though it’s not inside the city limits of Atlanta, it’s close enough that many Atlanta residents treat it like a “local” LEGO destination, similar to how people in the metro area regularly travel for specific malls, outlets, or attractions in nearby cities.
Where It Is and How to Get There from Atlanta
Atlanta Brick Co is located in Newnan, GA, which sits southwest of Atlanta in Coweta County.
- Approximate drive from Downtown Atlanta: 40–55 minutes, depending on traffic
- General direction: Take I‑85 South toward Newnan
Because traffic in and around Atlanta can be unpredictable, it’s wise to:
- Avoid weekday rush hours (especially 7–9 a.m. and 4–7 p.m.)
- Check your navigation app for the fastest route before you leave
- Plan for a half-day outing if you’re traveling with kids
If you’re staying in Atlanta without a car:
- Rideshare or taxi from central Atlanta is usually the most straightforward option.
- Public transit alone will not conveniently get you to the store; you’ll typically still need a rideshare or local taxi from a nearby MARTA or park-and-ride area.
What You’ll Find Inside: Key Sections and Experiences
The store is set up to appeal to serious collectors, casual builders, and kids all at once. While specific inventory changes constantly, there are some consistent types of offerings.
1. Bulk LEGO Bricks
For many Atlanta parents and builders, the bulk brick section is the main draw.
You can usually:
- Scoop assorted pieces into cups or containers priced by volume or weight
- Hunt for specific elements (plates, tiles, slopes, wheels, etc.) in organized bins
- Mix and match to stock up for:
- School projects
- STEM activities
- Custom city layouts or MOCs (My Own Creations)
Bulk brick buying is often more flexible than buying small sets in typical retail stores, making it especially useful for Atlanta teachers, homeschoolers, and LEGO club organizers.
2. Minifigures and Parts
Atlanta Brick Co typically offers:
- Fully assembled minifigures from major themes (city, space, Star Wars™, superheroes, etc.)
- Loose minifig parts (heads, torsos, legs, hair, hats, accessories) for build‑your‑own figures
- Rare or retired characters in display cases
This is particularly helpful if:
- Your child lost a favorite figure
- You’re trying to complete a collection
- You want custom figures for Dungeons & Dragons games, stop‑motion videos, or brick films
3. New and Retired LEGO Sets
The store generally carries a mix of:
- Current sets that you may find in major retail stores
- Retired sets that are no longer in regular production
- Pre-owned sets that have been sorted, bagged, and sold as complete or near-complete
For many Atlanta collectors, the appeal is the chance to:
- Track down older themes no longer widely available
- Browse shelves of used sets instead of scouring only online listings
- See boxes and models in person before deciding to buy
4. Custom Items and Local Flair
Atlanta Brick Co often emphasizes:
- Custom-designed kits based on popular concepts
- Displays and builds that rotate or change, making repeat visits feel fresh
- LEGO elements repurposed for Atlanta-area themes, depending on current projects and trends among local builders
This can be interesting if you’re into MOCs or want inspiration for your own builds back home in Atlanta.
Typical Visitors from Atlanta
People who come from Atlanta to Atlanta Brick Co usually fall into a few groups:
- Families with kids looking for a hands-on LEGO outing beyond standard toy stores
- Adult collectors (AFOLs) who want retired sets, rare pieces, or specific minifigs
- Teachers, librarians, and youth leaders building up LEGO collections for programs
- Out-of-town visitors staying in Atlanta who are willing to take a half-day trip for a unique regional experience
Because the store can be busy on weekends and holidays, planning your timing can make the trip smoother.
When to Visit (and How Long to Plan)
While hours and policies can change, most visitors from Atlanta find that:
- Weekday mornings or early afternoons are typically less crowded
- Weekends can be lively and sometimes busier, especially when schools are in session or during breaks
- You’ll want at least 1–2 hours to browse comfortably, longer if:
- You’re sorting through bulk bricks
- You have several kids with you
- You’re a serious collector inspecting used or rare items
If you’re coming from Atlanta, it’s realistic to plan:
- Travel time: 1.5–2 hours round trip (depending on traffic)
- In-store time: 1–3 hours
- Overall: Half a day if you include snacks, breaks, and any stops in Newnan
Costs and Budgeting for an Atlanta-Area LEGO Trip
Prices will vary by set, rarity, and condition, but typical spending categories include:
- Bulk bricks: Often priced by weight or container size
- Loose minifigures: Priced individually based on character and demand
- Retired or rare sets: Usually higher than original retail, reflecting collector market values
- Used sets: Often lower than sealed-new, with pricing based on completeness and condition
If you’re driving from Atlanta with kids, consider:
- Setting a spending limit beforehand
- Giving each child a specific budget for:
- One set
- A cup of bulk bricks
- A few minifigures
This helps avoid mid-store negotiations and makes the trip smoother.
How Atlanta Brick Co Fits into the Atlanta LEGO Scene
If you’re in Atlanta and love LEGO, Atlanta Brick Co is just one piece of a broader local ecosystem.
Other LEGO-Related Options in and Around Atlanta
While details change over time, people in the Atlanta area often combine visits to Atlanta Brick Co with other LEGO-oriented options, such as:
- Big-box retailers and toy stores within Atlanta for current sets and seasonal discounts
- Community maker spaces and youth programs that occasionally use LEGO for robotics and STEM:
- Makerspaces in and around the city
- After-school programs or camps that incorporate LEGO robotics kits
- Local LEGO user groups (LUGs) that connect adult fans of LEGO across metro Atlanta, often hosting meetups, swaps, and displays at:
- Community centers
- Libraries
- Convention spaces for fan events
If you’re very active in the hobby, joining a local LEGO group can help you:
- Stay informed about events, shows, and fairs
- Learn about secondhand buying and selling opportunities
- Connect with other builders who regularly visit Atlanta Brick Co and similar stores
Tips If You’re Visiting from Out of Town and Staying in Atlanta
If you’re traveling to Atlanta and considering a side trip to Atlanta Brick Co:
- Check hours before you go. Confirm opening and closing times for the day you plan to drive to Newnan.
- Plan for traffic. Leaving Atlanta mid-morning often avoids the heaviest rush.
- Bring a bag or container. Helpful if your child wants to carry home a mixed bulk selection.
- Take photos of sets you’re hunting. Having pictures or specific set numbers makes it easier to ask staff and quickly check display cases.
You can also plan other activities on the same side of town or along I‑85 South to make the most of the drive.
Simple Snapshot for Atlanta Visitors
| Question | Quick Answer (Atlanta Perspective) |
|---|---|
| Is Atlanta Brick Co inside Atlanta? | No, it’s in Newnan, southwest of the city via I‑85. |
| Is it worth the trip from Atlanta? | Many families and collectors think so, especially for bulk and rare items. |
| How long is the drive? | Often 40–55 minutes each way, depending on where you start and traffic. |
| Is it good for kids? | Yes, it’s geared toward both kids and adult fans. |
| What’s special compared to big-box stores? | Bulk bricks, loose minifigures, retired sets, and a LEGO-only focus. |
How Atlanta Residents Typically Use Atlanta Brick Co
People around metro Atlanta often use Atlanta Brick Co as:
- A special weekend or school-break outing
- A place to top up bulk bricks for school projects, LEGO tables, and home play areas
- A collector stop for finding discontinued sets without relying solely on online marketplaces
- A resource for replacement parts when pieces go missing
If you’re in Atlanta and LEGO is a big deal in your household, planning an occasional trip to Atlanta Brick Co can complement what you find at regular retail stores in the city and add a unique, hobby-focused experience to your calendar.