All‑Day Parking Near the World of Coca‑Cola in Atlanta: Where to Park and What to Expect

Planning to spend the whole day at the World of Coca‑Cola and downtown Atlanta? Knowing where to park — and how much you might pay — can make your visit a lot smoother.

This guide focuses on all‑day parking options around the World of Coca‑Cola in downtown Atlanta, including official decks, nearby garages, budget tips, and what locals usually do.

Key Things to Know About Parking by the World of Coca‑Cola

  • The World of Coca‑Cola is in Pemberton Place in downtown Atlanta, next to Georgia Aquarium and Centennial Olympic Park.
  • Most visitors use large paid parking decks designed for all‑day visits.
  • You can usually leave your car parked all day and walk to other downtown attractions.
  • Street parking is limited and not ideal if you plan to stay for several hours.

1. Official Parking for World of Coca‑Cola (Pemberton Place Deck)

The main recommended parking option is the Pemberton Place / Georgia Aquarium parking deck, which serves:

  • World of Coca‑Cola
  • Georgia Aquarium
  • Centennial Olympic Park area

Location (for GPS):

  • Use “World of Coca‑Cola Parking” or “Georgia Aquarium Parking Deck” as your destination.
  • The primary entrance is typically off Ivan Allen Jr. Boulevard NW, just west of Centennial Olympic Park Drive.

This deck is designed for full‑day visits, and many Atlanta residents and visitors park here when they plan to spend several hours downtown.

Why this deck works well for a full day

  • All‑day friendly: Rates are generally structured for multi‑hour or day‑long stays, not quick errands.
  • Short walk: It’s only a few minutes on foot to the World of Coca‑Cola entrance, even with kids or strollers.
  • Ideal for stacking activities: You can park once and walk to World of Coca‑Cola, Georgia Aquarium, and Centennial Olympic Park without moving your car.
  • Easy to find: Clear signage and large capacity compared with many smaller downtown lots.

👉 Tip: If you’re arriving for a morning time slot, it’s easier to find a good spot, especially on weekends or during tourist season.

2. Other Parking Garages and Lots Near World of Coca‑Cola

If the main deck is crowded or you’re comparison‑shopping for parking, there are several private garages and lots within walking distance in downtown Atlanta.

Common nearby parking types include:

  • Multi‑level garages along Baker Street NW, Luckie Street NW, and Marietta Street NW
  • Surface lots just a few blocks from the attractions
  • Hotel garages that sometimes allow paid public parking, even if you’re not staying there

These are typically within a 5–10 minute walk of the World of Coca‑Cola.

What to watch for with nearby private lots

  • Posted rates and time limits: Always check the sign at the entrance for all‑day or maximum daily rates.
  • Event pricing: Prices can go up on days with major events at State Farm Arena, Mercedes‑Benz Stadium, or at nearby convention centers.
  • Overnight vs. daytime: If you plan to stay into the evening, confirm the closing time or whether overnight parking is allowed.

3. Quick Comparison: Main Parking Options Around World of Coca‑Cola

Use this simple table as a high‑level guide when planning your visit. (Prices and rules can change, so always review on‑site signs.)

Parking OptionDistance to World of Coca‑ColaTypical Use CaseProsCons
Pemberton Place / Aquarium Deck3–5 minute walkFamilies, tourists, all‑day plansClose, designed for full‑day visitsCan be busier on peak days
Nearby private garages (Baker/Luckie/Marietta)5–10 minute walkVisitors looking for alternativesSeveral choices, flexiblePrices, rules, and quality vary
Hotel garages (select downtown hotels)5–12 minute walkVisitors staying nearby or parking laterCovered, may feel more secureOften pricier; rules differ by property
Street parking (meters)VariesShort stays or off‑peak quick visitsCheapest per hour in some casesTime limits, stricter enforcement

4. Is Street Parking a Good Idea for a Whole Day?

For most people visiting the World of Coca‑Cola, street parking is not ideal for an all‑day stay.

Street spaces in this part of downtown Atlanta usually have:

  • Time limits that are shorter than a full day
  • Meters or pay stations that require active monitoring
  • Higher risk of tickets if you overstay or misread the signs

If you only plan to stop briefly nearby, street parking might be fine. But if you are:

  • Visiting World of Coca‑Cola
  • Adding Georgia Aquarium, Centennial Olympic Park, or lunch
  • Possibly staying for the afternoon

…a garage or deck is safer and more convenient.

5. How Locals Plan Full‑Day Parking Around Pemberton Place

Residents who know the area generally follow a few patterns when planning to park all day around the World of Coca‑Cola:

1. Park once and walk everywhere

They choose a central garage (often the Pemberton Place / Aquarium deck), then walk to:

  • World of Coca‑Cola
  • Georgia Aquarium
  • Centennial Olympic Park
  • Restaurants along Marietta Street, Baker Street, or in the Luckie Marietta District

This minimizes stress and avoids driving from lot to lot in downtown traffic.

2. Avoid peak arrival times when possible

Parking fills more quickly:

  • Weekend mid‑mornings and early afternoons
  • School breaks and holidays
  • Days with big events at nearby venues

Locals often aim for:

  • Earlier morning arrivals if they want easy access and a more relaxed walk in
  • Later afternoon if they’re planning a shorter visit or evening in the city

3. Check if they really need to drive

If someone already lives near MARTA or is staying at a downtown hotel, they may skip driving altogether and:

  • Take MARTA rail to Peachtree Center or GWCC/Philips Arena/CNN Center station and walk
  • Use rideshare to get dropped off right at the entrance

This removes the need to think about all‑day parking, but many families still prefer driving for convenience.

6. Budget Tips for All‑Day Parking Near World of Coca‑Cola

While this area is a major tourist hub, there are still ways to manage what you spend on parking for the whole day.

Practical ways to keep parking manageable

  • Share the cost: If you’re visiting with friends or extended family, one car and a shared parking fee are usually cheaper than multiple vehicles.
  • Arrive outside peak demand periods: Early mornings or non‑event weekdays can sometimes be less expensive or at least easier to navigate.
  • Avoid moving your car all day: Park once and walk. Each time you re‑enter a deck or a new lot, you’re usually starting a new charge.
  • Check maximum daily rates: Many garages post a “max per day” price; this can be helpful when comparing with other lots if you know you’ll stay several hours.

7. Safety and Practical Considerations

Downtown Atlanta’s main tourist parking decks are built to handle large numbers of visitors. Still, it helps to park thoughtfully.

Smart habits for parking all day:

  • Lock your car and don’t leave valuables visible. Even in busy tourist decks, it’s best to keep bags and electronics out of sight.
  • Take a photo of your parking level and section. The Pemberton Place deck and nearby garages can feel similar across levels, and this saves time later.
  • Carry what you need for the day. It’s a few minutes’ walk back to the car, but planning ahead reduces back‑and‑forth trips.
  • Pay attention to closing times. Most major decks near World of Coca‑Cola support all‑day visits, but smaller garages may have posted hours.

8. Contact and Local Information Resources

If you want official updates or assistance related to parking, traffic, or downtown access, these Atlanta resources can help:

  • City of Atlanta – Department of Transportation (ATLDOT)

    • 55 Trinity Ave SW, Atlanta, GA 30303
    • Main City Hall line: (404) 330‑6000
    • Can provide general guidance on city‑managed parking, street regulations, and transportation questions.
  • Downtown Atlanta visitor information centers (often found near major attractions and MARTA stations)

    • Staff can usually offer current maps, walking directions, and parking area guidance.

For the World of Coca‑Cola itself, you can look up:

  • Current hours, recommended parking, and visitor updates through the attraction’s official visitor information channels before you go.

In practice, if you want to park all day near the World of Coca‑Cola in Atlanta, your most straightforward option is the Pemberton Place / Aquarium parking deck, supported by several nearby garages and lots within easy walking distance. Plan to park once, walk between attractions, and treat your parking spot as your home base for the day in downtown Atlanta.