Atlanta United Hats: Where to Buy, Styles, and Local Tips in Atlanta
If you live in Atlanta or you’re in town on match day, an Atlanta United hat is one of the easiest ways to show you’re part of the 17s. Whether you want something casual for weekends on the BeltLine or a cap to wear to Mercedes‑Benz Stadium, Atlanta offers plenty of options.
This guide walks through where to buy Atlanta United hats in Atlanta, what styles to expect, how sizing works, and smart local tips so you can find the right cap without wasting time.
Where to Buy an Atlanta United Hat in Atlanta
1. Official Team Stores at Mercedes‑Benz Stadium
If you want the widest, most current selection, the team’s own retail outlets are usually the best place to start.
Main Team Store – Mercedes‑Benz Stadium
(Inside the stadium, Downtown Atlanta)
Commonly open on match days and selected event days.
What you’ll typically find:
- On‑field style caps similar to what players and coaches wear
- Snapback and adjustable hats with the “A” logo or full crest
- Beanies and knit caps (cold‑weather and supporter styles)
- Limited‑edition match‑day or commemorative hats
- Youth and sometimes toddler sizes
Because it’s inside the stadium, access is usually tied to events or game tickets, so it’s ideal if you’re already going to a match. Inventory often reflects the current season’s colors and special kits, so you’ll see what’s most “up to date” here.
2. Atlanta United Team Store / Club Shop Locations
Atlanta United has periodically operated stand‑alone or shared retail spaces in high‑traffic areas (often near Midtown/Downtown or popular shopping corridors).
These locations can change, but if a dedicated Atlanta United store is open when you’re reading this, it’s a strong option because:
- It often carries more sizes and styles than general sporting goods stores.
- You can usually find scarves, jerseys, and hats together if you’re building a full match‑day outfit.
- Staff are typically familiar with fit, styles, and current collections.
If you’re planning a visit, it’s a good idea to check current hours and location details through official Atlanta United or Mercedes‑Benz Stadium information sources before heading out, especially on non‑match days.
3. Sporting Goods and General Sports Retailers
Across metro Atlanta, especially in areas like Buckhead, Perimeter, Cobb, and Gwinnett, large sporting goods stores commonly carry Atlanta United hats in their soccer or fan gear sections.
What you can usually expect:
- Popular logo caps (black and red, crest on the front)
- Adjustable Dad hats and snapbacks
- Occasional special colorways tied to alternate kits
- Basic kids’ hats in youth sizes
These stores are convenient if you’re already in a shopping area and just want a simple, recognizable Atlanta United hat without a special design.
4. Shops Around Downtown, Midtown, and Near the Stadium
In neighborhoods close to Mercedes‑Benz Stadium and Downtown, some convenience and apparel shops may carry basic Atlanta United caps on or around match days.
You’re more likely to find:
- Standard logo hats
- Simple designs without many style options
- Sometimes slightly higher prices on event days
These are good if you’re heading to a game and realize you need gear at the last minute, but choices may be limited compared to official or larger stores.
5. Airport and Travel‑Friendly Options
If you’re flying into or out of Hartsfield‑Jackson Atlanta International Airport, some airport shops often stock local team gear, including Atlanta United hats, especially in general sports or souvenir stores.
Pros:
- Easy option if you’re visiting and want a souvenir without a separate shopping trip
- Good for last‑minute gifts
Cons:
- Selection can be more limited and basic
- Prices may be a bit higher than standard retail
Common Atlanta United Hat Styles You’ll See in Atlanta
Atlanta stores usually carry a mix of classic and current styles. Knowing the basic types helps you pick what fits your taste and how you plan to wear it.
Core Styles
Snapback caps
- Flat or slightly curved brim
- Adjustable plastic snap in back
- Popular downtown and in streetwear‑focused shops
Adjustable “dad hats” / relaxed caps
- Soft, unstructured front
- Curved brim
- Fabric strap or buckle adjustment
- Good for casual everyday wear
Fitted hats
- Sized by measurement (e.g., 7 1/4, 7 1/2)
- No adjustment strap; cleaner look
- Best to try on in person or know your size
Trucker hats
- Mesh backing for breathability
- Good for hot Atlanta summers and outdoor events
Beanies and knit caps
- Useful in late‑season matches or cool evenings
- Often carry small team crests or wordmarks
Design Details to Look For
You’ll often see:
- Primary crest: Round Atlanta United badge on front
- “A” logo: Minimal design with just the stylized A
- Black and red stripes: Echoing the Five Stripes identity
- Occasional gold accents or championship references on special releases
Fit, Sizing, and Comfort in Atlanta Weather
Atlanta’s climate matters when you’re picking a hat, especially if you’ll wear it to summer matches or walking the BeltLine.
Sizing Basics
- Fitted hats: Best tried on in person; sizes are specific.
- Snapbacks and adjustable caps: More forgiving; good if you’re buying a gift or aren’t sure of size.
- Youth vs. adult: Many stores clearly separate youth and adult sections; if you’re buying for a child, check the age range or size tag.
Material and Weather Tips
- For hot, humid days (typical in Atlanta from late spring through early fall), look for:
- Lightweight fabrics (performance polyester, mesh)
- Ventilation eyelets or mesh panels
- For evening matches in spring/fall, most standard caps are fine.
- For cold snaps and winter friendlies, a beanie or knit cap is more comfortable than layering a hood over a brimmed hat.
Quick Comparison: Where to Look for Which Type of Atlanta United Hat
| If you want… | Best place in Atlanta to start |
|---|---|
| Latest or limited‑edition Atlanta United hats | Official team store at Mercedes‑Benz Stadium |
| A basic, recognizable logo cap | Sporting goods stores across metro Atlanta |
| Hat plus jersey, scarf, and more in one stop | Team store / club shop or larger sports retailers |
| Last‑minute gear before a match | Shops near Mercedes‑Benz Stadium or Downtown |
| A souvenir while passing through the city | Airport shops at Hartsfield‑Jackson Atlanta Airport |
Tips for Locals and Visitors Buying Atlanta United Hats
For Atlanta Residents
- 🧢 Check inventory around big matches: Before rivalry games or playoffs, popular styles can sell fast. Shopping a few days earlier often gives you better choices.
- 👨👩👧 Think family sets: Many parents in the metro area like buying matching hats for kids for weekend outings and matches. Youth sizes can go quickly near big events.
- 🏃 Combine errands: If you’re already heading to places like Lenox, Perimeter, Cumberland, or Atlantic Station, check large sporting goods stores there rather than making a special trip.
For Visitors
- 🎟️ Going to a match? Plan a little extra time inside Mercedes‑Benz Stadium to browse the team store before or after the game. Lines can form right before kickoff.
- 🧳 Limited luggage space? Hats are light but bulky. If space is tight, consider one versatile, neutral‑color cap (black with crest) that works both as a souvenir and everyday wear.
- 📍 Staying Downtown or Midtown? Look for general sports retailers or fan shops within a short ride; they commonly carry at least a handful of Atlanta United hat options.
How to Choose the Right Atlanta United Hat for You
When you’re standing in front of a wall of caps, use a few quick questions to narrow it down:
Where will you wear it most?
- Mostly at matches → Consider team‑style or performance caps.
- Everyday around the city → A relaxed or dad hat may feel more natural.
Do you prefer a structured or relaxed look?
- Like a firm, high front → Snapback or structured fitted.
- Want something low‑profile → Unstructured adjustable.
Are you sensitive to heat?
- If you overheat easily, choose mesh‑back or lightweight materials.
Is it a gift?
- Pick adjustable sizing and a classic black‑and‑red crest design; these are easiest crowd‑pleasers.
An Atlanta United hat is one of the simplest ways to connect with the city’s soccer culture, whether you’re cheering from the Supporters’ Section, grabbing brunch in Inman Park, or flying out of Hartsfield‑Jackson with a piece of Atlanta in your carry‑on. With plenty of options around the metro area, you can usually find a style that fits your head, your budget, and how you like to represent the Five Stripes.
