The Atlanta Braves logo is one of the most recognizable symbols in Atlanta sports. If you live in Atlanta, visit often, or are planning a trip to Truist Park, understanding the logo’s history, meaning, and local presence can deepen your connection to the team and the city.
This guide walks you through what the Braves logo looks like today, how it’s changed over time, where you’ll see it around Atlanta, and what to know about using it on your own gear or projects.
The Braves mainly use two primary logos:
The Script “Braves” with Tomahawk
The Stylized “A”
Both logos are tightly controlled trademarks of the Atlanta Braves and Major League Baseball (MLB). That matters if you’re thinking about printing or selling your own custom designs (more on that below).
The team’s identity has moved with it geographically, and the logo evolved along the way.
Boston era (late 1800s–1952)
The franchise used several Native American–themed marks and a variety of lettered logos before moving to Milwaukee.
Milwaukee era (1953–1965)
The club leaned into Native American imagery, including a caricatured “Braves head” logo that appeared on uniforms and merchandise.
Move to Atlanta (1966–present)
When the team arrived in Atlanta, it introduced logo designs that gradually settled into the script “Braves” and tomahawk look fans recognize today.
Over the years, the Atlanta Braves have:
If you walk around The Battery Atlanta today, you’ll mostly see the script “Braves” + tomahawk and the capital “A” on caps, murals, and signs.
You don’t have to go far in metro Atlanta to spot the Braves logo. It’s woven into the city’s sports and entertainment scene.
Truist Park
755 Battery Ave SE
Atlanta, GA 30339
At the Braves’ home stadium, the logo is everywhere:
If you’re visiting for a game, you’ll also see the logo on reusable cups, food packaging, and printed materials like pocket schedules and tickets.
Surrounding Truist Park, The Battery Atlanta is filled with Braves branding:
This area is one of the easiest places to see and photograph the logo up close, especially on non-game days when you can walk around more freely.
The official main team store at Truist Park carries:
You’ll also find licensed Braves merchandise with the logo at many Atlanta retailers, including major sporting goods and department stores, especially within the metro area.
Throughout Atlanta, the logo pops up in everyday life:
If you’re new to Atlanta, you’ll notice quickly how deeply the Braves logo is tied to local identity, especially during baseball season and playoff runs.
If you want to match the look for a party, event, or fan project (without infringing on trademarks), it helps to understand the visual basics.
Core elements:
Colors
Style
You can create Braves-inspired decorations using similar colors and general baseball imagery (bats, balls, “ATL” lettering) without copying the exact logo design.
If you live or work in Atlanta, you might want to put the Braves logo on shirts, flyers, or marketing materials. That’s where trademark rules matter.
Generally:
Personal, one-off use
Commercial or public-facing use
These types of uses can conflict with the team’s trademark rights and may require official licensing or permission through MLB or the Braves organization.
If you operate a bar, restaurant, small shop, or event space in Atlanta:
For detailed permission or licensing questions, businesses often consult:
If you’re in the city and want authentic logo gear, you have several options.
The primary Braves Clubhouse Store (inside or attached to Truist Park) typically offers:
Game days can be crowded; on non-game days, the store is usually calmer and easier for browsing.
Around metro Atlanta, you’ll often find Braves logo gear at:
If having authentic, licensed gear matters to you, look for:
The logo isn’t just on uniforms; it’s part of the whole game-day experience.
When you attend a home game:
Around Atlanta, you might see:
Local leagues and organizations generally try to avoid direct use of the exact Braves trademarks without permission, while still capturing the Atlanta baseball spirit.
If you’re into sports history or memorabilia, the Atlanta area can be a great place to find older or alternate Braves marks.
Common items featuring past logos include:
As with any collectible market, authenticity and condition are important factors.
Around Atlanta, collectors typically explore:
Because the Braves are such a central part of Atlanta’s sports culture, you’ll find a deeper pool of team-specific items here than in most other cities.
If you’re planning an event or just want an Atlanta baseball theme at home, you can stay in a comfortable zone by focusing on inspiration, not imitation.
Here are some practical ideas:
This approach works well for:
If you’re ever in doubt—especially for a business or public-facing event—many Atlanta organizations consult local legal counsel familiar with sports and trademark law.
| Topic | Key Points for Atlanta Fans |
|---|---|
| Main logos | Script “Braves” + tomahawk, and the “A” cap logo |
| Where you’ll see it | Truist Park, The Battery Atlanta, official team store, fan gear across metro Atlanta |
| Colors | Navy, red, white, gold accents |
| Ownership | Protected trademarks of the Atlanta Braves and MLB |
| Personal vs. business use | Wearing/buying gear is fine; commercial use of the logo may require permission/licensing |
| Buying official gear locally | Braves Clubhouse Store at Truist Park + major Atlanta retailers |
| Design inspiration | Use similar colors and baseball themes, but avoid copying exact logos or wordmarks |
Whether you’re catching a game at Truist Park, shopping for your first Braves cap, or decorating for a watch party in Midtown or the suburbs, understanding the Atlanta Braves logo helps you appreciate how deeply it’s woven into the city’s identity—while also knowing how to use it appropriately and respectfully.
