The story of the Atlanta Falcons is tightly woven into the story of modern Atlanta itself. From the early days at Atlanta–Fulton County Stadium, through the long era in the Georgia Dome, to today’s home at Mercedes-Benz Stadium, each Falcons head coach has helped shape how the city experiences football.
If you live in metro Atlanta, are visiting for a game, or just want to better understand the franchise your city rallies around every fall, knowing the history of Falcons head coaches is one of the best ways to understand where the team has been—and where it might be going.
Below is a simple, fan-friendly reference to the Falcons’ head coaches from 1966 to today.
| Coach | Years in Atlanta | Notable Atlanta Context |
|---|---|---|
| Norb Hecker | 1966–1968 | First head coach of the expansion Falcons |
| Norm Van Brocklin | 1968–1974 | Helped stabilize a young franchise |
| Marion Campbell (1st stint) | 1974–1976 | Defensive-minded coach in a building phase |
| Leeman Bennett | 1977–1982 | Guided Falcons to their first playoff win |
| Dan Henning | 1983–1986 | Offensive coach during transitional years |
| Marion Campbell (2nd stint) | 1987–1989 | Returned but struggled to find success |
| Jerry Glanville | 1990–1993 | Brought swagger and attitude to Atlanta |
| June Jones | 1994–1996 | Offensive focus, coached the early Vick era predecessor teams |
| Dan Reeves | 1997–2003 | Led Falcons to first Super Bowl (1998 season) |
| Jim Mora Jr. | 2004–2006 | Young, energetic coach in early 2000s Atlanta |
| Bobby Petrino | 2007 | Short, tumultuous tenure |
| Mike Smith | 2008–2014 | Most wins in franchise history; stability returns |
| Dan Quinn | 2015–2020 | Led Falcons to Super Bowl LI appearance |
| Raheem Morris (interim) | 2020 | Steadying presence midseason |
| Arthur Smith | 2021–2023 | Rebuild-focused in early Mercedes-Benz years |
| Raheem Morris | 2024–present | Returns as full-time head coach |
Note: “Present” refers to the ongoing tenure as of the latest NFL season in Atlanta.
For locals, Falcons head coaches are more than just sideline figures. They influence:
When you walk into Mercedes-Benz Stadium (1 AMB Drive NW, Atlanta, GA 30313), the banners, highlight videos, and fan traditions are all linked to specific coaching eras.
The Falcons joined the NFL in 1966—right as Atlanta was rapidly growing and trying to cement itself as a major-league city. Norb Hecker became the franchise’s first head coach.
For longtime Atlantans, these years are remembered less for wins and more for the novelty of having an NFL team in town.
Former star quarterback Norm Van Brocklin took over and tried to bring a veteran presence to the sideline.
Marion Campbell, also known for his defensive mindset, was promoted from within.
Under Leeman Bennett, the Falcons began to look like a serious contender—right as Atlanta’s population was booming and the city’s sports scene was gaining maturity.
If you talk to older Falcons fans around the city, Bennett’s era is often the first they recall with real excitement.
Dan Henning followed Bennett and tried to bring a fresh offensive philosophy.
Campbell returned for another try.
During these years, many locals leaned more heavily on college football (Georgia, Georgia Tech) while still hoping the Falcons would find the right leader.
When locals talk about “personality” in Falcons history, Jerry Glanville is usually near the top of the list.
Fans who grew up in the early ’90s often remember this era as when Falcons football became fun and distinctly “Atlanta.”
June Jones brought a more modern, pass-oriented offense.
For Atlanta residents, this era sits between the Glanville swagger and the breakthrough under Dan Reeves.
Dan Reeves is one of the most important names in Falcons history, especially if you live in Atlanta and remember the late ’90s.
If you walk through Falcons exhibits or see highlight reels at events in Atlanta, the 1998 season under Reeves is almost always featured.
Jim Mora Jr. brought youthful energy and enthusiasm.
The Mora years are remembered as hopeful but inconsistent, with the team unable to sustain strong starts through multiple seasons.
The Bobby Petrino era is one of the most controversial chapters in Falcons coaching history.
This period is often referenced by locals as a “low point” that made the next era of stability even more appreciated.
For many modern Atlanta residents, Mike Smith represents the most stable, consistently successful era in Falcons history.
If you talk to fans at tailgates near downtown or in fan clubs across the city, the Mike Smith era is often remembered with respect for bringing reliability.
Dan Quinn arrived during a period of big changes: the end of the Georgia Dome era and the move to Mercedes-Benz Stadium.
Still, Quinn’s tenure is deeply tied to the early years of Mercedes-Benz Stadium and the idea of Atlanta as a city on the rise in both sports and culture.
When Raheem Morris stepped in as interim head coach during the 2020 season:
For local fans, this short stint showed Morris could connect with players and maintain professionalism despite adversity.
Arthur Smith took over at a time when the Falcons were undergoing a rebuild, managing salary cap issues and transitioning from long-time stars.
Results were uneven, and the organization ultimately chose to move in a different direction after the 2023 season.
Raheem Morris returned to Atlanta, this time as the full-time head coach.
If you’re attending games at Mercedes-Benz Stadium or following the team from anywhere in Atlanta, Morris is the current face of the franchise’s football philosophy.
If you’re in or visiting Atlanta and want to connect more deeply with this coaching history, here are some practical ways to do it:
Stadium tours (when available) often include historical context about the team, coaches, and major games hosted in Atlanta.
Around Atlanta, you’ll find:
You can mentally map Falcons coaching eras to Atlanta’s growth:
For anyone in Atlanta—whether you’re a lifelong local, a new resident, or simply visiting for a weekend—understanding the Falcons’ head coaching history gives you a richer connection to the city’s sports culture and the energy that fills downtown every football season.
