Where Is the Peach Drop in Atlanta? Your Guide to Location, Parking, and Getting There
If you’re asking “Where is Peach Drop Atlanta?” you’re really asking about the location of Atlanta’s famous New Year’s Eve Peach Drop celebration—and how to get there.
Traditionally, the Peach Drop has been a Downtown Atlanta event, centered around major landmarks and easily reached by MARTA, rideshare, or car. Over the years, the specific venue has changed, so it helps to understand both the historical locations and how to confirm where it is this year.
The Short Answer: Where the Peach Drop Has Been Held
The Peach Drop is not tied to just one permanent spot. It has rotated between a few key Atlanta locations, mainly in and around Downtown:
| Peach Drop Location (Past/Typical) | Area of Atlanta | What to Know |
|---|---|---|
| Underground Atlanta | Downtown | Historic “home” of the Peach Drop; near Five Points MARTA. |
| FlatironCity / Downtown blocks | Downtown | Short walk from Woodruff Park and major hotels. |
| Other Downtown event setups | Downtown | Streets may be closed; access often centered on MARTA. |
Because the event has changed formats and venues in recent years, the exact current-year location is usually announced by the City of Atlanta or event organizers in the months or weeks before New Year’s Eve.
The Historic Home: Peach Drop at Underground Atlanta
For many Atlantans, “Where is the Peach Drop?” = “At Underground Atlanta.”
Underground Atlanta
50 Upper Alabama St SW
Atlanta, GA 30303
Key details:
- Located in Downtown Atlanta, just south of Five Points.
- Bounded by streets like Upper Alabama St SW, Central Ave SW, and Peachtree St SW.
- Sits on top of the Five Points MARTA Station, making it one of the easiest event areas to reach by train.
When the Peach Drop is held here, event stages and the peach itself are typically set up in and around the Underground Atlanta courtyard and surrounding streets.
Other Downtown Locations Used for the Peach Drop
In some years, the Peach Drop has been moved to other nearby Downtown blocks or venues, such as FlatironCity and adjacent streets.
These locations are still:
- In Downtown Atlanta
- Within a short walk of major MARTA stations (Five Points, Peachtree Center, or Georgia State)
- Close to hotels, restaurants, and other New Year’s Eve activities
If you see that a particular year’s Peach Drop is “Downtown near Flatiron” or similar wording, expect it to be within a few blocks of Woodruff Park and the Fairlie-Poplar area, with portions of streets closed off for the event.
How to Confirm This Year’s Peach Drop Location
Because the Peach Drop can change venues or even skip a year, the most reliable way to know where it is this year is to:
- Check the City of Atlanta official announcements.
- Look at official event promotions as New Year’s Eve approaches.
- Monitor local Atlanta media and city information channels for final details about:
- Exact address or block
- Gate entrances
- Security checkpoints and bag policies
- Street closures and MARTA service changes
Plan on the event being Downtown, then refine the exact intersection or entrance once official details are posted.
Getting to the Peach Drop: Transportation Options
Once you know the year’s exact location, you’ll still need to figure out how to get there in Atlanta traffic and New Year’s Eve crowds. Here’s how most people do it.
1. Taking MARTA (Often the Easiest Option)
For most Peach Drop locations, MARTA is the simplest way to get in and out.
Common MARTA stations for Peach Drop access:
- Five Points Station
- Best for Underground Atlanta.
- Main hub where the Red, Gold, Blue, and Green lines intersect.
- Peachtree Center Station
- Good for Downtown hotels and many nearby event setups.
- Georgia State Station
- Useful if entrances or stages are set up farther east in Downtown.
Tips for using MARTA to the Peach Drop:
- 🚇 Buy or load your Breeze Card in advance to avoid lines on New Year’s Eve.
- Expect crowded trains before and shortly after midnight.
- Follow posted signs and station staff directions for crowd flow and exits.
MARTA’s general customer service line and headquarters are based in Atlanta and may offer holiday service info as the event approaches.
2. Driving and Parking Near the Peach Drop
Driving is possible, but traffic and street closures can make it challenging.
If you choose to drive:
- Plan to park in a Downtown garage or lot rather than aiming for curbside street parking.
- Look for garages near:
- Underground Atlanta
- Peachtree Center
- Georgia State University area
- Arrive early in the evening before streets are fully congested or closed.
- Be prepared for pedestrian-only zones around the event.
Many Atlantans who live inside the Perimeter (ITP) prefer to:
- Park at a MARTA station with long-term parking (such as Lindbergh Center or certain end-of-line stations).
- Take MARTA into Downtown for the actual event.
3. Rideshare and Taxis
Rideshare services and taxis are commonly used to reach the Peach Drop, but you will rarely be dropped directly at the entrance because of road closures.
What usually happens:
- The city designates pick-up/drop-off zones just outside the most congested blocks.
- Your driver may need to stop several blocks away, and you’ll walk the rest of the way.
- After midnight, wait times and surge pricing often increase.
If you’re staying at a Downtown hotel, walking is often faster and simpler than trying to get a rideshare.
Navigating Once You’re Downtown
Once you’re in the Downtown area, finding the Peach Drop is mostly about knowing the nearest landmark and walking in that direction.
Common reference points:
- Underground Atlanta – if that’s the location, look for signage and follow crowds from Five Points.
- Woodruff Park – sometimes event setups cluster within a short walk.
- Peachtree St – one of Downtown’s main spines; you can use it to orient yourself and then cut over to side streets.
On the night of the Peach Drop, expect:
- Pedestrian barricades
- Police officers and event staff directing foot traffic
- Clearly marked entrances, exits, and security checkpoints
Follow posted signs and verbal instructions, particularly if certain streets or alleyways are blocked.
If You Live in Metro Atlanta vs. Visiting for the Event
For Atlanta Residents
If you’re local:
- Consider parking at a MARTA park-and-ride lot near your part of town and taking the train in.
- If you’re familiar with Downtown, you may want to use side streets and secondary stations (like Georgia State) to avoid the most crowded points.
- If you live in Downtown, Midtown, or nearby neighborhoods like Old Fourth Ward or Castleberry Hill, walking or a short rideshare to the edge of street closures can be easiest.
For Visitors Staying in Atlanta
If you’re staying in a hotel:
- Downtown hotels: You can usually walk to the Peach Drop area in 5–15 minutes, depending on your hotel’s location.
- Midtown hotels: Take MARTA from Midtown Station, North Avenue, or Arts Center to Five Points or Peachtree Center, then walk.
- Near the airport (College Park / Airport area): Catch the Red or Gold line from Airport Station directly to Five Points.
Hotels often have printed maps or front-desk advice about the best walking routes and which streets are affected by the event.
Practical Tips for Getting Around Safely and Comfortably
- Check the latest details before you go. The specific location, entrance points, and schedule can shift slightly even within Downtown.
- Travel with your group. Crowds are dense; it’s easier to stay together if you decide on a meeting point in case you get separated.
- Plan your exit route. Know:
- Which MARTA station you’re using.
- Where your car is parked.
- Which side of Downtown you need to walk toward when the event ends.
- Allow extra time. Whether you’re using MARTA, rideshare, or driving, New Year’s Eve crowds slow everything down.
In summary, when you ask “Where is Peach Drop Atlanta?” the answer is: it’s a major New Year’s Eve event held in Downtown Atlanta, most famously at or around Underground Atlanta, but occasionally relocated to nearby Downtown blocks or venues. The exact spot can vary by year, so once you know you’re heading to Downtown, confirm the current-year location, entrances, and transit options before you go.